Under Target Content, you’ll be asked to create email subject lines for your campaign tool. The email subject line (or lines!) that you enter here will automatically fill in the subject line for your supporters. No fuss, no muss, no coconuts!
We recommend creating a bunch of email subjects to randomly populate the email subject line. This way, each email sent in support of your campaign radiates unicorn-like individuality, grabbing the attention of busy decision-makers.
To create multiple subject lines, click on the friendly blue Add another item button just below the first email subject line:
Got those Email Subjects set up? Now it's time to get busy customizing Your Message.